Egyptians are very familiar with social media. We use it to trigger revolutions, we use it to share the latest news with our friends, and in business, we use it for marketing. Agencies in Cairo quickly took advantage of the new opportunity and added social media marketing to their services. Some agencies went as far as making social their main focus. The idea is to outsource this seemingly daunting part of your marketing plan to a specialized firm. One that knows how to win online. We’re here to lift the curtain on the top 10 agencies in Cairo to handle your social media.
The agencies were selected based on their proven ability to identify effective social media strategies, develop comprehensive social media campaigns, and execute the campaign to achieve desired goals. Various factors are considered when evaluating these agencies, including client reviews, past experience, pricing, market presence, and focus on social media marketing.
A shining example of what a social media agency should be, and one that can rub shoulders with the world’s finest. Rekoya is the undisputed king of results. You get more bang for your buck here than with any other agency. Good prices, big ideas, and crazy viral campaigns. They’re the brains behind some of the most successful digital marketing activities in the MENA region. Even though they have huge clients such as RAYA, Spacetoon, Knauf, Ulker, DeFacto, and Toyota, these guys remain humble and refreshingly honest. They don’t play games or make false promises. They pick a good strategy, follow it through and stay on top of it until you feel that sweet cash return. Rekoya is made up of a talented team of strategists and creatives who know the Middle Eastern markets inside out. And to top it off, our research revealed that Rekoya’s campaigns have the highest rate of sharing, and lowest cost per engagement in the Middle East. Simply put, their strategies, value for money, client reviews, and highly personalized service makes Rekoya our favorite agency and pick of the bunch.
Where: Villa 16, 1st Touristic Village, 6th of October City
Contact: +201200097580, Website, Facebook
Next up is a brilliant agency with roots dating back to 1997. Since then, Technowireless has amassed a stellar reputation based on their ability to cater to companies of all sizes and backed with well thought out strategies. Client feedback and satisfaction levels are very high, with clients highlighting their ability to offer all sorts of services under the digital umbrella. In fact, each client we spoke to was from a different industry which happens to show how capable they are. Technowireless has a big team with experience and knowledge that can make it a digital marketing school. We talked with the team on new developments in social media and were left impressed with their answers. Some even going as far as teaching us a couple of new things. Simply put, these guys are awesome. You’d be hard-pressed to find an agency as good as this.
Where: 74 Ammar Bin Yasser St, Heliopolis
Contact: +201030869011, Website, Facebook
Fifth Dimension – 5d
Located in Maadi and overlooking the Nile, 5d is as special as the river that flows beneath it. Their social media campaigns are creative, unique and perfect for the Egyptian market. They have plenty of big clients including Danone Group, Nestle, Heinz, Hero Group, Eva Pharma, and much more. Clients highlighted their effective strategies, fair pricing, strong communication skills, and an ability to seamlessly integrate apps and games with the rest of their marketing efforts. Speaking of gaming apps, 5d really shines in this department – possibly the best in the country. Our research also revealed that 5d is spearheading VR. They’ve already implemented VR projects in Egypt and abroad, while their expansion into the UAE and KSA doesn’t surprise us at all. In short, 5d is a sublime agency with one eye on social media, and another on future tech.
Where: 28, 2B Corniche El-Nile, Sama Towers, Maadi Corniche
Contact: +201000035531, Website, Facebook
MO4 is the juggernaut of the list. They’ve got enough clients, employees, and connections in the creative industry to dwarf most agencies in Egypt, and probably the Middle East too. It’s an agency you shouldn’t overlook if you’re after a good social media service. The clients we spoke to gave mostly positive reviews pointing out MO4’s huge pool of resources, and an ability to deliver creative campaigns on time and on budget. But the biggest talking point is Cairo Scene. This online platform is the brainchild of the four Mowafi siblings (hence the name MO4), and it’s here where their clients believe the value lies. A feature on Cairo Scene doesn’t sound half bad considering the site’s traffic and how much good it does for your search engine visibility. But sadly, smaller clients feel prices are too high and their social media pages get rather quite after a few months. Still, we believe MO4 is a good agency to handle your social media, and you’re more likely to be satisfied if you’re one of their bigger clients.
Contact: +201210574331, Website, Facebook
Don’t be put off by their strange name, Kijamii are a bunch of social media pros. They’re made up of a young and motivated team with a hunger for success. They manage the local/regional pages for IKEA, Netflix, and Arsenal to name a few. An incredible feat for a home-grown agency, and an achievement they should be very proud of. However, looking through their clients’ social media pages, we noticed that their creativity takes a knock the bigger they get. Could it be an HR issue or is this particular agency overwhelmed? While Kijamii might be a victim of its own success, it doesn’t change the fact that they’re one of the top 10 social media agencies in Cairo and one we’d recommend.
Contact: +20222913063, Website, Facebook
Sarmady was founded in 2001 by Con O’Donnell, an entrepreneur and investor who brought us the likes of filgoal.com and filbalad.com. In 2008, Sarmady was sold to Vodafone. Today, Sarmady is able to leverage Vodafone’s customer insight and huge reach for their clients. Their digital marketing capabilities are quite broad. So integrating various channels is where Sarmady really shines. They’re capable of launching a website and an app, while delivering an SMS and social media campaign side-by-side to an outstanding degree. But much like Kijamii and MO4, Sarmady seems to cater to large companies. That’s certainly not a bad thing, but it does deter smaller businesses looking for a more tailored, boutique experience which agencies like Rekoya can offer. But if you’re after a big budget, multi-channel marketing bonanza that appeals to the masses, then look no further.
Contact: +20237492435, Website, Facebook
POD, which stands for Point Of Differentiation, describe themselves as a PR agency – but in reality they do much more than PR. They offer social media management under their digital marketing services. While they don’t specialize in social media as other agencies do, they’re still pretty good at it. It’s the people they’ve got working there that gives them an edge. They’ve brought in all sorts of media professionals together in an attempt offer a 360 marketing solution. Speaking purely about social media, their strategies and campaigns are decent, prices are slightly on the higher end of the spectrum, and client reviews are generally positive. It’s worth noting that they’ve been around since 2015, so they’re not very old but they’re off to a great start!
Contact: Website, Facebook
Let’s cut to the chase. Promolinks are untouchable when it comes to websites. There are very few agencies in Egypt that match or go beyond Promolinks’ ability to create stunning websites. After all, web design and development is their core service. That’s their specialty. So what are they doing on a social media list? Well, they’re really really good at that too. In fact, they are absolutely brilliant at commercial style ads. If you don’t know what that means, think of those typical billboards you see dotted around Cairo. It’s advertising for the masses. So if that’s what you’re after – we think you’ll be satisfied with Promolinks. But speaking plainly, social media requires a great deal of creativity that will lead to engagement. Here lies this agency’s weakness. Otherwise, if you love or need commercial posts, oh boy, are you gonna be one happy camper with Promolinks.
Where: Smart Village
Contact: +201028223304, Website, Facebook
While Hug Digital are better known for their activities in the UAE, their recent efforts in Egypt have been just enough to land them a spot on our list. Often times, their level of creativity comes close to that of Rekoya’s. But while they’ve shown flashes of creative brilliance, we feel that they’re unable to deliver those beautifully engaging posts on a consistent basis. Client reviews are a bit of a mixed bag with some clients identifying Hug Digital’s strong page moderation skills and others bemoaning their steep pricing. Overall, while Hug Digital brings a wealth of experience and professionalism on the back of their success in the UAE, they’ve still got some way to go in Egypt before they start climbing our list.
Contact: +20227377934, Website, Facebook
This is an awesome agency located in Sheraton, Heliopolis. They may be relatively unknown compared to the agencies above but Bsocial impressed us enough to warrant a place on our list. Their team is handpicked to give you a great social media marketing experience and their level of dedication is great. Their pricing is competitive and their campaign ideas generally receive positive feedback. Unfortunately, one of the few downsides is the quality of the designs that Bsocial produces. Sometimes, they can lack the minimal beauty other agencies can produce. Nevertheless, if your company targets lower socio-economic classes, and your budgets are relatively low then Bsocial may just be the agency for you.
Contact: +20222684483, Website, Facebook
Now it’s your turn. Let us know if we’re missing a great social media agency in the comments below. If you’ve had a particularly good or bad experience with any of the agencies listed above, please let us know in the comments section. Want to get in touch with us? Just click here and drop us a message.